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Grow with us! Mile High Karate has the opportunity for you and your family to grow in your career and in your life. We
are now launching franchise opportunities for locations throughout Colorado – and,
soon throughout the region. Dear Friend, Maybe you’ve noticed our rapid growth? Well, it seems like after 20 years – we’re an overnight success! I want to let you in on a little “insider knowledge” about Mile High Karate’s sudden explosion and let you know about several possible ways that your family can participate in our growth. First, Mile High Karate is
growing rapidly! Since I decided to embark on a growth plan for the first
time in 20 years allowing owner-operated franchised Mile High Karate schools
– backed up by extensive support and training by myself and my senior
staff – we have grown by as much as 300% in a year. Let me explain further about these schools and how they’ve evolved. The typical profile of a new school owner involves a family -- often with their kids as Mile High Karate students – who tired or bored with their career decide that being an educator with Mile High Karate – sure beats whatever they have been doing (working in restaurant management, for the IRS, for an accounting firm, as a purchasing agent, in management for a paint company, trouble shooting for a international telecommunications firm, waitressing, working for a bank – just to give a few actual examples.) After asking a few questions – and, really watching our schools in action – they decide that with proper training – running a Mile High Karate school sure is more interesting – and, possibly more financially rewarding than other career opportunities. Armed with that interest they learn about the requirements – then “take the plunge” starting with our intensive “bootcamp training” in both martial arts and martial arts school operations and administration. Following their graduation from our training program I help them find and lease space for our newest school – then often with 2nd, 3rd, or 4th Degree Black Belt teaching staff from other Mile High Karate schools – embark on an exciting adventure combining entrepreneurship with a rewarding teaching career. Does that sound interesting to you? Frankly, I don’t know if this is something of potential interest
for your family or not. What I do know is that we are gearing up right
now for several new locations. – we also have some of the top martial
arts schools in the state begging to join the family as well! For one thing, I am organizing an intensive training program for new school operators starting very soon. Families interested in exploring this as a career move should check it out now – so they may be put on the very exclusive list to join our school operator training program. Next, If you think this might be for you – start your exploration now. Although the Denver-Boulder area has grown tremendously over the past 10 years – there is a limited number of locations that we will allow in the area – and, frankly, as you can tell, we are on an aggressive growth plan – I’d hate to fill the metro area before you had an opportunity to join us. My is goal is between 25 and
40 locations in the metro area. First, they really didn’t know much about the marketing, sales, administration, or even teaching organization of a martial arts school. Well, frankly Mile High Karate is one of the top 5 schools in North America – because we have mastered each of those functions. Our training program – and, support materials, cover every aspect of school operations very effectively and thoroughly. Second, the prospective school owners are not even martial arts students. Well, again with our martial arts “bootcamp” we solve that knowledge gap. Additionally, in many cases we have high ranked Black Belts as potential staff for new school. You are not required to be a Black Belt or even to have previous martial arts training to become an owner-operator. We will assist with training for every aspect of the school operation – and, either train you to be a certified Mile High Karate teacher – or, help you find Black Belt staff to help with your school operation. Third, they worry about replacing their existing income and if the opportunity exists adequately in running a school. Although each person’s financial result is greatly dependent upon a variety of factors – I can assure you that the potential exists to match just about any other opportunity. Fourth, they worry about start-up capital and the cost of opening a new business. Certainly that is an issue although there are many ways to accomplish adequate funding. Also, relative to opening any new business – a martial arts school – including all of our training and development – is considerably less expensive that just about any other substantial business. We can certainly walk you through every cost and give you some thoughts on how to finance your start-up if necessary. The typical start-up investment ranges from $67,500 to $167,500 depending upon a variety of factors. Most of our existing operators financed this investment through 2nd mortgages, friends and family, savings, and bank loans or lines of credit. Now, don’t misunderstand. I honestly have no idea if this is something interesting for or, even appropriate for your family. Mile High Karate is rapidly approaching 2,000 active families – I am only looking for 12 highly motivated and excited families to open schools in the next twelve months. However, if you are the rare family with the motivation and interest – then please let me know about your interest. How do you find out more? FOR MORE INFORMATION Why Franchise? According to the International Franchise Association (of which we are a member in good standing,) there are well over half a million individual franchise businesses in America today. Franchising now generates more than $1 trillion in sales, capturing one out of every three dollars spent on goods and services in the United States. Every business day, a new franchise business opens every 8 minutes6 ... and the U.S. Department of Commerce has said that buying a franchise is an individual's "most viable avenue to owning a business." Many small businesses that begin each year don't have the benefit of the knowledge and experience a franchise offers. Franchisees may be able to reduce their risk by using a standardized system of operation that's already been established As a franchise owner, you may be in business for yourself, but you're never by yourself. The Mile High Karate support staff and team of school owners will be there to assist you. Why Karate? Karate (or kara te, meaning "empty hand") is a centuries-old means of self-defense that uses all parts of the body to their maximum advantage. But more than simply dynamic body movements, karate is the ability to coordinate mind over body, allowing the unleashing of tremendous mental and physical power at will, no matter what your size or strength. Karate was first taught in the United States in 1955. Since then, hundreds of thousands of people have been introduced to its many benefits... but that barely scratches the surface of the opportunity Mile High Karate presents in America today. As a Mile High Karate franchisee, you'll be part of the $10.6 billion health and fitness facility industry, a category that has grown to 30 million individual participants in the U.S. alone.1 The U.S. Martial Arts Association estimates that just 6 million people have experienced the martial arts in one form or another... barely 2 percent of the population. That means enormous opportunity for growth, especially given the increased interest in finding new and better ways for Americans to attain better health. Many of our nation's schools have not made physical education a priority, despite evidence suggesting that U.S. students should be exercising more. A recent report from the National Association for Sport and Physical Education concluded that schools in most states "are not living up to recommendations... to require daily, quality physical education for all students".2 Armed with this knowledge, today's parents are seeking worthy, effective programs to enhance their child's physical development... the kind of programs that Mile High Karate can provide. I hope that you will consider exploring this opportunity if you are ready to plunge into an exciting new career that combines community impact and an incredible amount of fun. Thank you,
Stephen Oliver, MBA FOR MORE INFORMATION P.P.S. What are some of the benefits of a Mile High Karate franchise? 1. Extensive “bootcamp” new school owner training and complete operations manuals, as well as video and audio training programs. Unmatched in the industry and not available for any price anywhere else. 2. Incredible levels on on-going support! a. Weekly school operators and instructors meeting and training sessions; b. Weekly Black Belt and instructors training classes; c. Weekly school operators – mid-week – teleconference calls; d. Major “Bootcamp” Training programs for all school operators on marketing and sales operations three to four times per year. e. Networking opportunities with the top school owners in MHK and access through our in-house seminars and teleconferences to the top school operators in the world.
a. You will be included in
our regional advertising campaigns that have included the b. You will be included in our on-going public relations efforts; c. You will receive extensive support on all aspects of your marketing programs including: Ad slicks, advice on placement and planning, and complete training on all aspects of effective direct marketing for martial arts schools. d. Access to our extensive “community outreach” programs including elementary and middle school programs and our work with “Children’s Hospital.”
a. International rank recognition; b. Black Belt retreat weekends for your students; c. Intramural tournaments for your students; d. Access to the top martial
artists in the world. 5. New location support: a. Complete demographic research and market evaluation; b. Lease negotiations; c. Complete grand-opening marketing and ad placement; d. Complete grand-opening manual and growth plan.
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